Shopathon — (RED)

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IN HONOR OF WORLD AIdS DAY, (RED) HOSTS AN ANNUAL SHOPPING EXTRAVAGANZA

SHOP (RED) SAVE LIVES

Each holiday season, (SHOPATHON)RED puts twist on the world of home shopping, offering hundreds of gifts that give back, dazzling art auctions, and chances to win outrageous experiences with leading stars. Bringing together partners including Amazon, a multitude of (RED) products, and celebrities from the worlds of film, music, sports and television, (RED) galvanizes people to participate by bidding, buying, posting and sharing—all with one goal in mind—to end AIDS. And it doesn’t stop there. During the 2018 (SHOPATHON)RED, Bank of America donated $1.5 million to the Global Fund.

 
 
 
 

THERE ARE MANY WAYS TO BE AN ACTIVIST

WHen YOU CHOOSE TO BUY (RED) YOU ARE A POWERFUL FORCE

IN ThE FIGHt to enD AIDS.

 
 
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LEARN MORE ABOUT THE IMPACT

WANT TO SEE HOW YOUR (RED) DOLLARS ARE MAKING A DIFFERENCE? BANK OF AMERICA AND NDUMISO MADUBELA CAN TELL YOU MORE.

 

JOIN US IN THE FIGHT TO END AIDS

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FOLLOW @RED ON SOCIAL MEDIA FOR ALL THE INC(RED)IBLE THINGS WE’RE UP TO NOW